Small business PPC management: connect with ready-to-buy customers.

Drive more leads, sales, and revenue with PPC management services for small businesses on Google and Bing.

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Digital advertising services for growing businesses.

Your target customers are bombarded with unwanted advertisements on a daily basis.


But, when your offer touches on a real pain point, your ads cut through the noise and lead to real conversions. 


Splurge invests in minimum waste PPC campaign management that delivers enticing messages to your future customers, and drives those customers back to your site, ready to buy.

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High-consideration website visits from your target customers.

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Improved brand awareness and brand visibility.

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More sales and revenue with a lower conversion rate and cost per action.

$10.81 cost per lead from Google 

Ads for Little Friends Pet Sitting 

In 2021, Splurge partnered with Little Friends Pet Sitting to design and execute an integrated marketing strategy that included PPC advertising.

54%

Decrease in advertising cost

4,965

Clicks from Google in 3 months

$0.48

Cost per click average

72

Leads generated every month from ad

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I really can't say enough about this company, the owner and our account reps. They truly partner with us, not only as a third party marketing team, but as a 'team member' with our company. They share in our goals and desires; live, breathe, and dream of reaching our goals. Thanks Splurge!!!

- Terry Richardson - Owner, Little Friends Pet Sitting

Search ads that make an impact

- Precise keyword research

Advanced keyword analytics help turn your hard earned dollars into a zero waste, high conversion advertising strategy for your business.

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Attract customers with commercial search intent.

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Augment click-through rates with accurate copywriting that sells.

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Reach target customers in your community.

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-  Consumer-centric ad campaigns

Your business revolves around your customers, so why shouldn’t your advertising? We use cutting-edge, consumer-centric strategies to draw your audience to your site.

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Speak your customers' language by appearing in relevant keyword searches.

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Meet your customers on the search engines they actually use.

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Limit your advertisements to cities where purchasing intent is highest.

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-  Measurement and reporting

Advertising is never a “one and done” effort, and the perfect search engine marketing campaign does not exist. We strive to optimize performance for each channel, on an ongoing basis, to maximize profit potential for every search ad and online marketing campaign.

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Maintain a transparent view on your search advertisements and display ads.

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Optimize ROI on your monthly budget by reducing advertising costs.

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Scale up or reduce campaigns for seasonal or behavioral trends.

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Explore our marketing success stories.

Learn how we solved a variety of unique challenges for our small and mid-sized business clients.

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United Way Newark

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Explore our marketing success stories.

Learn how we solved a variety of unique challenges for our small and mid-sized business clients.

Search network

Make your name appear first when searching organically for relevant listings.

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Google search engine advertising can make your brand more accessible everywhere the Google Network can be seen online.

Display advertising

Image-based advertising that is great for building brand awareness.

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Can also be used to display an especially relevant promotion or sale.

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Attract your target audience while deepening your brand value and experience.

Google Shopping

Google Shopping ads can appear on Google Shopping, search, images, and the Google Display Network.

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Often drives high consideration leads since price, image, and title are upfront.

Re-marketing

Cost per action is usually reduced, because the audience is "warm."

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Effective for all industries and low barrier of entry for small businesses.

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Can fit into most digital marketing strategies.

YouTube ads

YouTube ads have potential to reach the two billion monthly active users on the video platform.

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Highly effective for reaching younger audiences, with 77% of 15-35 year olds using YouTube.

Best PPC management services: from clicks to relationships.

Establish lasting relationships by solving your customers' problems.

Follow us:

- Industry expertise

Show your audience your industry expertise with online tools, educational materials, and tutorials. We research deep within your industry to uncover relevant search queries on Google and to identify the most popular and trending questions your target audience has. By stepping up to address these common questions, your brand becomes a memorable and trustworthy option. Today's consumers look to their trusted brands when they're ready to buy, so who do you think they'll remember when that time comes?

-  Contributing to the bottom line

The value of your business is created from the trust that people invest in your company. After all, you're not just looking for customers who'll make a one time purchase — your goal is to get them coming back again and again, and telling their friends. That's where content marketing truly shines: by not only drawing customers in but by also keeping them focused on your product/service and expertise. Your relevant, helpful content shows customers that you have what it takes to be their dependable, long-term solution. 

Brands we've worked with.

Our clients experience our world-class strategic partnership to drive scale and growth in their business.

How to work with Splurge.

Know exactly what you’re paying for, and how it's working for your business.

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Get in touch

Schedule a free consultation for a custom proposal.

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Choose your plan

Once the proposal is accepted, we hit the ground running.

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Enjoy the results!

Results begin as early as month 1 depending on the services.

Why choose Splurge for your small business PPC advertising management services?

  • Digital advertising done right

    PPC advertising has become essential for business growth. Mastering this critical element with a team of experts who prioritize long-term ROI can transform your entire marketing strategy. Whether you want to capture more qualified leads, dominate local search results, or expand into new markets, our data-driven PPC management approach ensures your advertising budget drives real results.

  • Performance optimization

    A strategically managed PPC campaign means higher quality clicks, better conversion rates, and increased revenue. We're here to optimize your advertising foundation and maximize your return on ad spend across all campaigns. Over time, our precise targeting and continuous optimization will build a sustainable advertising framework that consistently delivers qualified leads to your business.

  • Industry-leading expertise

    With meticulous keyword research and dedication to understanding your target audience's search intent, we'll help your ads stand out in crowded markets. Carefully crafted ad copy and landing page optimization will give your campaigns maximum impact, whether customers are ready to buy or still researching. We'll help you capture high-intent traffic and ensure your ads appear at exactly the right moment in the buyer's journey.

Search engine advertising FAQs

  • How do you determine the right advertising budget for my business?

    We analyze your industry, competition, target market, and business goals to recommend an optimal starting budget. Our approach focuses on minimizing waste while maximizing ROI. We typically suggest starting with a test budget to gather data and optimize before scaling up investment.

  • Which advertising platforms do you manage beyond Google Ads?

    Our PPC management services cover Google Search Network, Display Advertising, Google Shopping, Remarketing campaigns, Bing and YouTube Ads. Each platform is strategically chosen based on your target audience's behavior, industry requirements, and potential return on investment.

  • How do you handle keyword research and selection?

    Our team conducts advanced keyword analytics to identify high-intent commercial terms within your market. We focus on targeting keywords that attract qualified leads while eliminating wasteful spending. Regular optimization ensures your campaigns target the most effective search terms.

  • What makes your PPC management approach different from other agencies?

    We prioritize a zero waste, consumer-centric strategy with transparent reporting. Our approach combines precise keyword research, localized targeting, and continuous optimization. We act as an extension of your team, sharing your business goals and dreams, rather than just being a third-party service provider.

  • How often will I receive performance reports and updates?

    We maintain complete transparency with regular performance reporting that tracks key metrics like cost per lead, click-through rates, and conversion rates. You'll receive detailed monthly reports and have access to campaign performance data, allowing you to monitor ROI and campaign effectiveness.

  • Can you target specific geographic areas with PPC campaigns?

    Yes, we specialize in location-based targeting to reach customers in cities where purchasing intent is highest. Our geographic targeting helps optimize your budget by focusing on your most valuable markets and limiting advertisements to areas where your business operates.

  • How do you optimize campaigns for seasonal changes?

    We actively monitor and adjust campaigns based on seasonal trends and behavioral patterns. Our team scales campaigns up or down according to your business cycles, ensuring your advertising spend aligns with peak periods while maintaining efficiency during slower seasons.

— Let's work together

Ready to work with us?

Schedule an introductory call to explore your unique business challenges and marketing needs. We can help you define a winning game plan.

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