Search Engine Optimization (SEO) | Splurge Media | NJ

Eyes on the bigger picture
Digital marketing has become a necessity for businesses to survive, and mastering it with a team of experts that put long-term business value first can help your whole business thrive. Whether you want to build richer interactions with your target audience, make a name for yourself in the community, or grow to become an international entity, we're here for you.
Focus on driving business value
A more cohesive marketing strategy means more high-quality interactions with your target audience, more relevance, and more sales. We're here to help you build a better marketing foundation and to boost your reputation within your industry. Over time, the positive reviews and consistency will set a foundation for your business that will be difficult to diminish.
Industry-leading expertise
With consistency and dedication to representing your brand voice and industry expertise, we'll help you stand out from the crowd. Carefully researched and curated content will give your business value to your target audience, regardless of whether or not they're actively buying. We'll help you build trust with your high-quality leads, and make sure your ideal customer remembers your value to them when they're ready to buy.

How long does it take to see results with SEO?
Even though you've optimized your site, that doesn't mean its SEO-friendly content is going to gain relevance overnight. Search engine relevance grows slowly over time in accordance with online search queries and whether your content becomes useful and shared within the online community. Tools like images, backlinks, and a user-optimized (and mobile device compatible) webpage will increase your online visibility and contribute to your search engine relevance over a period of about 6 months. Typically, that's when you'll begin seeing the results of SEO.
What is the difference between on-site SEO and off-site SEO?
Search engine optimization in general refers to the measures used to make your website easily navigable, and easily searchable. "On-site" SEO refers to the changes you can make within your own website to make it easier to navigate and navigate to. "Off-site" SEO refers to the optimization that occurs outside of your webpage, in order to make your site easier to find.
What advertising budget do you recommend starting with?
The U.S. Small Business Association recommends businesses that earn less than $5 million per year allow 7-8 percent of their marketing budget for advertising. The amount we recommend you spend on advertising will depend on unique aspects of your business, included but not limited to your revenue and product or service prices. We’ll also consider your brand goals, scaling needs, growth stage, and target audience.
What is competitor research?
Competitor research means understanding the market and your competitors, including their marketing approaches, SEO and keyword usage, and social media tactics in order to maintain a competitive market edge and visibility in search engine rankings. Competitor research begins by understanding who your true competitors are, not based solely on product or services offered, but based also on the market, your respective target audience, and brand goals.

We do competitor research before laying the foundation of any digital marketing campaign or SEO project, so you can better understand how to keep your brand relevant and profitable in both your local economy and the virtual world.
What are landing pages and how are they useful?
A landing page is a portion of your web content meant to capture visitor data, or complete some other call to action. It drives traffic to websites within the industry by using specific, relevant keywords. These pages are typically designed to build brand awareness and trust with the target audience by providing valuable information to the searcher, usually in exchange for the user's email address and willingness to continue contact with the brand, including with more content relevant to the user's search. They're useful because they initiate the connection between brand and potential customer without overwhelming the user with obvious sales tactics.
What can SEO do for my business?
There are many benefits of SEO practices for both established and budding businesses. A few of the most obvious are that they'll give site visitors a more positive experience with your business, they'll make your page more user friendly, and they'll help you maintain relevance online while scaling your business. SEO will help generate more leads and close more sales than a suboptimal website does. It also helps establish brand awareness and encourages visitors to visit your physical location after viewing the page. Contact our team of experienced SEO marketers today to learn more about what SEO can do for your business.